--- title: Precision Marketing Group | Marketing description: Marketing | --- [![Precision Marketing Group - Communications & delivery solutions](https://blog.precisionmarketinggroup.co.uk/hubfs/Precisionmarketing-dec2015_Theme/Images/logo.svg)](http://www.precisionmarketinggroup.co.uk/) - [Home](http://www.precisionmarketinggroup.co.uk/home) - [Services](http://www.precisionmarketinggroup.co.uk/marketing-services) - [Data](http://www.precisionmarketinggroup.co.uk/marketing-services/data-profiling-management-sourcing) - [Digital Marketing](http://www.precisionmarketinggroup.co.uk/marketing-services/digital-marketing) - [eCommerce solutions](http://www.precisionmarketinggroup.co.uk/marketing-services/ecommerce-solutions) - [e-Learning solutions](http://www.precisionmarketinggroup.co.uk/marketing-services/elearning-solutions) - [Healthcare Services](http://www.precisionmarketinggroup.co.uk/marketing-services/healthcare-services) - [Mailing fulfilment](http://www.precisionmarketinggroup.co.uk/marketing-services/mailing-fulfilment-support) - 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[Marketing Dashboard](http://www.precisionmarketinggroup.co.uk/marketing-services/marketing-dashboard) - [Print services](http://www.precisionmarketinggroup.co.uk/marketing-services/print-services) - [Telemarketing](http://www.precisionmarketinggroup.co.uk/marketing-services/telemarketing-services) - [Healthcare](http://www.precisionmarketinggroup.co.uk/healthcare) - [Case Studies](http://www.precisionmarketinggroup.co.uk/marketing-services-case-studies) - [Clients](http://www.precisionmarketinggroup.co.uk/marketing-clients) - [About](http://www.precisionmarketinggroup.co.uk/about-precision-marketing-group) - [Green](http://www.precisionmarketinggroup.co.uk/about-precision-marketing-group/green) - [History](http://www.precisionmarketinggroup.co.uk/about-precision-marketing-group/history) - [Awards](http://www.precisionmarketinggroup.co.uk/about-precision-marketing-group/awards) - [Team](http://www.precisionmarketinggroup.co.uk/about-precision-marketing-group/team) - [Join us](http://www.precisionmarketinggroup.co.uk/about-precision-marketing-group/join-us) - [News](http://www.precisionmarketinggroup.co.uk/marketing-news-blog) - [Contact](http://www.precisionmarketinggroup.co.uk/contact-us) - [Blog](https://blog.precisionmarketinggroup.co.uk/blog) # Precision Marketing Group ## [Make The Most Out of Trade Shows](https://blog.precisionmarketinggroup.co.uk/blog/make-the-most-out-of-trade-shows) Posted by [Lydia Whitney](https://blog.precisionmarketinggroup.co.uk/blog/author/lydia-whitney) on 04-Apr-2017 15:12:40 - [Tweet](https://twitter.com/share) [![](https://blog.precisionmarketinggroup.co.uk/hubfs/Images/Blog/Make%20The%20Most%20Out%20of%20Trade%20Shows.png)](https://blog.precisionmarketinggroup.co.uk/blog/make-the-most-out-of-trade-shows) We’re no strangers to the odd trade show here and there and if we were truthful, most of us feel a certain element of dread when approaching a trade show. Long tiring days and even longer nights preparing for the subsequent days/dismantling your stand, but it is worth bearing in mind that trade shows can be a very powerful marketing tool and valuable lead generators for your business. From providing instrumental visibility to your potential client, to giving your brand more authority, exhibiting at a trade show has a number of opportunities to branch out to business-to-business trading, and create/increase your customer database. However, a lot of businesses are put off because of the large price tag that can sometimes be attached. Of course, you can’t just pull up with a laptop and handful of samples, expecting to wow the crowd. If you want to get noticed, some advance planning is in order to master the art of trade show trade shows. [Read More](https://blog.precisionmarketinggroup.co.uk/blog/make-the-most-out-of-trade-shows) 0 Comments [Click here to read/write comments](https://blog.precisionmarketinggroup.co.uk/blog/make-the-most-out-of-trade-shows#comments-listing) Topics: [Marketing](https://blog.precisionmarketinggroup.co.uk/blog/topic/marketing), [Trade Show](https://blog.precisionmarketinggroup.co.uk/blog/topic/trade-show) ## [Access Pharmacy: How Do People Want To Receive Marketing Messages?](https://blog.precisionmarketinggroup.co.uk/blog/how-do-people-want-to-receive-marketing-messages) Posted by [Paul Tyrrell](https://blog.precisionmarketinggroup.co.uk/blog/author/paul-tyrrell) on 22-Mar-2017 14:23:48 - [Tweet](https://twitter.com/share) [![](https://blog.precisionmarketinggroup.co.uk/hubfs/Images/Icons/Untitled%20design%20(10).png)](https://blog.precisionmarketinggroup.co.uk/blog/how-do-people-want-to-receive-marketing-messages) **The art of communicating:** **1.** Tell the truth. Don’t lie or turn the truth upside down **2.** Don’t exaggerate **3.** Be consistent This means no double-talk: speaking about something in one way to one person and in an opposite way to another for selfish and manipulative reasons. [Read More](https://blog.precisionmarketinggroup.co.uk/blog/how-do-people-want-to-receive-marketing-messages) 0 Comments [Click here to read/write comments](https://blog.precisionmarketinggroup.co.uk/blog/how-do-people-want-to-receive-marketing-messages#comments-listing) Topics: [Marketing](https://blog.precisionmarketinggroup.co.uk/blog/topic/marketing), [Content Marketing](https://blog.precisionmarketinggroup.co.uk/blog/topic/content-marketing), [communication](https://blog.precisionmarketinggroup.co.uk/blog/topic/communication) [All posts](https://blog.precisionmarketinggroup.co.uk/blog/all) ### Subscribe to Email Updates ### Recent Posts ### Posts by Topic - [E-learning (9)](https://blog.precisionmarketinggroup.co.uk/blog/topic/e-learning) - [E-learning first campaign (6)](https://blog.precisionmarketinggroup.co.uk/blog/topic/e-learning-first-campaign) - [Digital Marketing (4)](https://blog.precisionmarketinggroup.co.uk/blog/topic/digital-marketing) - [Access Pharmacy (2)](https://blog.precisionmarketinggroup.co.uk/blog/topic/access-pharmacy) - [Content Marketing (2)](https://blog.precisionmarketinggroup.co.uk/blog/topic/content-marketing) - [Direct Mail (2)](https://blog.precisionmarketinggroup.co.uk/blog/topic/direct-mail) - [Marketing (2)](https://blog.precisionmarketinggroup.co.uk/blog/topic/marketing) - [Social Media (2)](https://blog.precisionmarketinggroup.co.uk/blog/topic/social-media) - [Data (1)](https://blog.precisionmarketinggroup.co.uk/blog/topic/data) - [Data Marketing (1)](https://blog.precisionmarketinggroup.co.uk/blog/topic/data-marketing) - [Email Marketing (1)](https://blog.precisionmarketinggroup.co.uk/blog/topic/email-marketing) - [Online Training (1)](https://blog.precisionmarketinggroup.co.uk/blog/topic/online-training) - [Politics (1)](https://blog.precisionmarketinggroup.co.uk/blog/topic/politics) - [Trade Show (1)](https://blog.precisionmarketinggroup.co.uk/blog/topic/trade-show) - [Video Maketing (1)](https://blog.precisionmarketinggroup.co.uk/blog/topic/video-maketing) - [communication (1)](https://blog.precisionmarketinggroup.co.uk/blog/topic/communication) - [video marketing 2017 statistics (1)](https://blog.precisionmarketinggroup.co.uk/blog/topic/video-marketing-2017-statistics) see all ### Follow Me ### BURY ST EDMUNDS Precision House Lamdin Road Bury St Edmunds Suffolk IP32 6NU T: 01284 718900 F: 01284 718920 ### ST IVES Brunel Court Burrel Road St Ives Cambridgeshire PE27 3LW T: 01480 461999 F: 01480 461991 ### WATTON Unit 8 & 9, Breckland Business Park Norwich Road Watton, Thetford Norfolk IP25 6UP T: 01953 880044 F: 01953 880096 ### Join the conversation - [Facebook](https://www.facebook.com/pages/Precision-Marketing-Group/203467106344601) - [Twitter](https://twitter.com/precisionMG) - [LinkedIn](https://www.linkedin.com/company/precision-marketing-group-uk) © 2015 Precision Marketing Group Limited All Rights Reserved - [Sitemap](http://staging.precisionmarketinggroup.co.uk/sitemap) - [Cookies and Privacy](http://staging.precisionmarketinggroup.co.uk/cookies-and-privacy) - [Terms and Conditions](http://staging.precisionmarketinggroup.co.uk/terms-and-conditions)